Consumer Behavior Content
1.0 The Basics of Economics
(5 videos and a review section in this chapter)
1.1 What is Economics? (Introduction)
1.2 How Income Flows - Households and Firms (2 videos)
RWE Video 1.1 Rational Economic Exchange - 2 min 45 s
Key Concept 1.1 Circular Flow of Income - 48 s
1.3 Opportunity Cost Versus Choice (1 video)
RWE Video 1.2 Opportunity Cost Versus Choice - Tamara Woroby - 3 min 11 s
1.4 Production Possibilities Frontier (2 videos)
RWE Video 1.3 Production Possibility Curve - 4 mins 36s
Key Concept 1.2 Production Possibilities Frontier - 62 s
Review 1.1 The Basics of Economics Review Questions
2.0 Market Forces - Demand
(8 videos, 3 photo galleries and a review section in this chapter)
Key Concept 2.1 Movement Along the Demand Curve - Quantity Demanded Decrease - 10 s
Key Concept 2.2 Movement Along the Demand Curve - Quantity Demanded Increase - 10 s
Key Concept 2.3 Law of Demand - 9 s
Key Concept 2.4 Change in Demand - Increase - 8 s
Key Concept 2.5 Change in Demand - Decrease - 8 s
Gallery 2.1 Moving Along the Demand Curve
2.2 Variables That Cause Demand Curve Shifts (3 videos)
Key Concept 2.6 Increase or Decrease in Demand - 23 s
Key Concept 2.7 Number of Buyers Increases Demand - 10 s
Key Concept 2.8 Expectations Can Shift Demand - 12 s
RWE Video 2.1 Giffen Goods - Shailendra Gajanan - 2 min 25 s
Key Concept 2.9 Giffen Goods - 10 s
Gallery 2.2 Demand Curve Shifts
Gallery 2.3 Exploring Demand Curve Shifts
Review 2.1 Demand Review Questions
3.0 Market Forces - Supply
(6 videos, 1 photo gallery and a review section in this chapter)
Key Concept 3.1 Moving Along the Supply Curve - 18 s
Key Concept 3.2 Law of Supply - 12 s
Key Concept 3.3 Increase in Supply - 10 s
Key Concept 3.4 Decrease in Supply - 10 s
3.2 Variables that Cause Supply Curve Shifts (2 videos)
Key Concept 3.5 Variables Shift Supply Curves - Input Prices - 12 s
Key Concept 3.6 Variables Shift Supply Curves - Technology - 12 s
Gallery 3.1 Exploring the Supply Curve
Review 3.1 Supply Review Questions
4.0 Market Equilibrium
(8 videos, 3 photo galleries and a review section in this chapter)
4.1 Demand and Supply Changes Affect Equilibrium (7 videos)
Key Concept 4.1 Price As Control - 37 s
Key Concept 4.2 Increase or Decrease in Demand - 20 s
Key Concept 4.3 Increase or Decrease in Supply - 20 s
Key Concept 4.4 Demand Increase, Supply Increase - 30 s
Key Concept 4.5 Demand Decrease, Supply Decrease - 30 s
Key Concept 4.6 Demand Decrease, Supply Increase - 11 s
Key Concept 4.7 Demand Increase, Supply Decrease - 11 s
4.2 Case Study - Green Space and Equilibrium (1 video)
RWE Video 4.1 Opportunity Cost - David Gray - 5 min 8 s
Gallery 4.1 Demand and Supply Affect the Equilibrium Price
Gallery 4.2 Concurrent Demand and Supply Increases
Gallery 4.3 Concurrent Demand and Supply Decreases
Review 4.1 Market Equilibrium Review Questions
5.0 Elasticity
(14 videos, 2 photo galleries and a review section in this chapter)
5.1 Introduction to Elasticity (1 video)
Key Concept 5.1 Three Types of Elasticity - 53 s
5.2 Price Elasticity of Demand (4 videos)
RWE Video 5.1 Price Elasticity - Shelby Frost - 3 min 24 s
Key Concept 5.2 Consumer Behavior - Elastic Goods - 37 s
Key Concept 5.3 Consumer Behavior - Inelastic Goods - 36 s
Key Concept 5.4 Consumer Behavior - Unit Elastic Goods - 10 s
5.3 Income Elasticity of Demand (6 videos)
RWE Video 5.2 Income Elasticity of Demand - Shelby Frost - 2 min 38 s
Key Concept 5.5 Income Elasticity - Normal Goods - 17 s
Key Concept 5.6 Income Elasticity - Necessary Goods - 17 s
Key Concept 5.7 Income Elasticity - Luxury Goods - 21 s
Key Concept 5.8 Income Elasticity - Inferior Goods - 15 s
RWE Video 5.3 Income Elasticity of Demand - Professor Gajanan - 3 min 45 s
Gallery 5.1 Summarizing Income Elasticity of Demand
5.4 Cross-Price Elasticity of Demand (3 videos)
RWE Video 5.4 Cross-Price Elasticity of Demand - Shelby Frost - 2 min 35 s
Key Concept 5.9 Cross-Price Elasticity & Substitute Goods - 32 s
Key Concept 5.10 Cross-Price Elasticity & Complementary Goods - 37 s
Gallery 5.2 How Price Elasticity Affects Revenue
Review 5.1 Elasticity Review Questions
6.0 Marginal Utility
(3 videos, 1 photo gallery and a review section in this chapter)
6.1 Diminishing Marginal Utility (2 videos)
RWE Video 6.1 Diminishing Marginal Utility - Mark LeClair - 4 min 10 s
Key Concept 6.1 Diminishing Marginal Utility - 57 s
6.2 Case Study - Diminishing Marginal Utility (1 video)
RWE Video 6.2 Diminishing Marginal Utility - Thanksgiving Dinner- 4 min 5 s
Gallery 6.1 Measuring the Marginal Utility of Coffee
Review 6.1 Diminishing Marginal Utility Review Questions
7.0 Consumer Choice
(8 videos, 1 photo gallery and a review section in this chapter)
7.1 Indifference Curves (3 videos)
RWE Video 7.1 Indifference Curves - Jodi Beggs - 7 min
Key Concept 7.1 Indifference Curves Summary - 31 s
Key Concept 7.2 Indifference Curves - How to Plot - 59 s
7.2 Case Study - Maximizing Utility With A Budget (2 videos)
RWE Video 7.2 Diminishing Marginal Utility - Food and Clothes - Mark LeClair - 5 min 25 s
Gallery 7.1 Calculating Utility Subject to a Budget Constraint
Key Concept 7.3 Diminishing Marginal Utility - 1 min 31 s
7.3 Producer Surplus, Consumer Surplus (3 videos)
RWE Video 7.3 Producer Surplus Consumer Surplus - Shelby Frost - 2 min 53 s
Key Concept 7.4 Consumer Surplus, Producer Surplus - 24 s
Key Concept 7.5 Consumer Surplus - Western Omelet - 27 s
Review 7.1 Consumer Choice Chapter Review Questions